You can use Google Analytics to track purchases events on your Podia Storefront. Google Analytics Event Tracking and other advanced analytics tools are available on the Shaker plan. You can learn more about Podia's plans on our pricing page.

Step 1: Install Google Analytics

If you haven't already done so, add Google Analytics to your Podia storefront.

Step 2: Track conversions to Google Analytics

Go to the Settings page in Podia and scroll to the "Advanced tracking code" section. Paste the following code into the bottom box labelled "Conversion tracking code" to have Podia send conversion events to Google Analytics when a purchase is made:

<script type="text/javascript">
  Podia.trackConversion();
</script>

Your Settings page will now look something like this:

Finishing up

Podia will now send Ecommerce and Event data to Google Analytics whenever a purchase is made. Disable any ad-blockers and use private browsing (incognito mode) when testing your Google Analytics installation. Keep in mind it may take up to 24 hours before data is visible in Google Analytics.

Give us a shout if you run into any issues — we're happy to help! Drop us a line at hello@podia.com or click the icon below to chat 👍

Note for advanced users

Your Podia storefront uses a named tracker, tutorTracker, for Google Analytics. You must use this name you want to do custom tracking, for example:

ga('tutorTracker.send', 'event', 'Videos', 'play', 'My Video');
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