Building an email list with Podia is simple and EASY! And there are a lot of different ways to do it!

Basically, you have three options when it comes to building an email list using Podia:

  1. Using a newsletter capture form

  2. Using lead magnets

  3. Using a Pre-launch product

1) Newsletter capture form

One of the easiest ways to collect emails on Podia and start building your email list is by using our built-in newsletter capture form.

To add a newsletter capture form to any of your pages, simply access our Site Editor, and select the Newsletter section, by following the steps below:

Pro Tip: Be specific when it comes to writing down WHY people need to subscribe to receive emails from you. Outline exactly the benefits your leads will get when subscribing to your email list.

Here’s a good example:

Note: People that subscribe through the newsletter capture form will be added to your general site list.

2) Lead Magnet

A Lead Magnet is a FREE and valuable piece of content offered in exchange for a prospects' email address.

The goal of a Lead Magnet is to collect leads to begin the process of nurturing a prospect into a customer.

Here are a few examples of lead magnets you can create:

  • PDF Files

  • E-books

  • Worksheets

  • Exclusive content

  • Coupon codes

  • Email courses

  • Free courses

  • Etc.

In order to use this method, create a free product, add content to it, edit its sales page and publish it!

Once people visit your lead magnet sales page, they’ll be prompted to enter their email address to access it!

Note: All people that sign up through a lead magnet product will be added to a specific product list, which is good if you want to segment your subscribers!

3) Pre-Launch Product

A pre-launch product is a product mode you can use if you don’t have a product ready to launch just yet! With this product mode, you can collect emails while you're still working on your product!

Pro tip: while this is mainly used for “actual products”, you can still get creative and use it to create an email sequence course, by using our email campaigns feature, for example! It can live as an email list forever and never become a published product! 🤗

This is what a pre-launch signup box looks like:

Note: All people that subscribe through this pre-launch form will be added to a specific pre-launch list, which is good if you want to segment your subscribers!

Have a specific segment of your subscribers you'd like to keep separate from your general list? Pre-launch product will be the way to go! We can even import a list into a pre-launch product for you to help keep your current subscribers in different groups!

And that's it! Choose the options that best suit your needs and start building your email list now! 🚀

Any questions at all, please send us an email at or click the purple icon below to chat. 😃

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