Facebook Pixel is an analytics tool that helps you measure the effectiveness of your advertising. You can use Facebook Pixel to track page views and purchases on your Podia site.

Connecting Facebook Pixel to your Podia account is super easy and can be done within a few clicks. This will allow you to track visitors and sales on your Podia site.

📋 Note: While we’re happy to help with any issues taking place on our end, we aren’t able to access your accounts with those other tools, which limits the support we can offer. We encourage reaching out directly to the third-party tools for help getting them working.

In this article:


Installing Facebook Pixel

To set up those analytics, follow the steps below:

Step 1

Register for a Facebook account if you haven't already and follow these steps to locate your Facebook Pixel ID.

Step 2

From within your Podia Dashboard, click on your avatar in the top right-hand corner (there's an arrow that should open a dropdown menu when you click on it).

When the dropdown opens, click on "Site settings" within the dropdown menu.

Step 3

Once inside the settings tab, click on the Analytics tab.

Next, type (or paste) in your Facebook Pixel ID under the “Facebook Pixel ID” field.

Step 4

When you're ready, click "Save changes".


Finishing up

Your Facebook Pixel is now set up, and you'll soon start to see page views and purchase events appear in your Facebook Events Manager.

You can install the Facebook Pixel Helper extension for Google Chrome to verify that the pixel is correctly installed. Disable any ad-blockers and use private browsing (incognito mode) when testing your pixel installation.

If you run into any issues, see Troubleshooting Pixel Errors 👍


If you have any issues (or still have questions) about how to track visitors to your Podia site, you can reach out to us at [email protected] or click the icon below.

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