Email marketing is still one of the best ways to communicate with customers and members! You can use email marketing to upsell features, communicate product updates & more.

Podia offers email marketing directly from the app, and you should be able to communicate with customers without using any other platforms.

In this article:

Getting started with Podia email features

Podia gives you the power of an email marketing platform, without needing to pay extra or figure out how to “make it talk” to your digital product platform.

With Podia, you can send both email broadcasts and email campaigns. Here's how to get started.

Step 1: Click on the Email tab at the top navigation menu.

Step 2: If this is your first time accessing this tab, you should see a message to set up your email settings. Click on Setup email to get started.

Step 3: Select and set up how you'd like your email settings to be. Don't worry because you can change these settings later if you want.

Decide if you want to have double opt-in to verify your email signups, choose your opt-in text and set up your mailing address, which is required by anti-spam laws, such as GDPR and CAN-SPAM.

When you're done, click on Finish setup.

Step 4: Now, it is time to start sending emails with Podia! ✉️

Click on Create and select the type of email you'd like to send: email broadcast or email campaign.

Now, let's take a closer look at each one of these options.

Email broadcasts

Share one-off updates with your entire list or send more targeted updates to specific segments. This is what email broadcasts are for! ✨

Email broadcasts also provide a lot of flexibility in terms of communication; for instance, you could send your audience a broadcast email, a "weekly broadcast," or even a series of scheduled emails over time.

In order to create an email broadcast, click Create and select New broadcast.

Suggested reading 📚

How to send an email broadcast

Email campaigns

Create automated drip email campaigns that engage your subscribers through every stage of the sales funnel.

An email campaign is a sequence of automated marketing emails that contact multiple recipients at once.

They are designed to reach out to subscribers at the best time and are usually triggered after the customers/subscribers perform a specific action, such as signing up for a free webinar, subscribing to your newsletter or purchasing an online course or community.

In order to get started with email campaigns, click on Create and select New campaign.

Suggested reading 📚

How to create an email campaign

What's next?

Podia makes email marketing effortless, but if you would like more information about email broadcasts and email campaigns, we would recommend checking out our articles:

As always, our amazing creator support team is on live chat and email seven days a week, so let us know if there’s anything at all we can help with ❤️

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