Spambots can populate your list with illegitimate email addresses, which, if undeterred, can lead to lots of bounced emails, and even harm your sender reputation.
By using double opt-in, you ensure that every email added to your list is valid and genuinely interested in your content, as they need to confirm their subscription manually.
Turning on double opt-in for your site
Here's how to turn on double opt-in for your account:
From your home feed, click on your site name and select Admin from the dropdown menu.
From the Admin dashboard, click Settings > Email in the sidebar menu.
Click Edit next to the Email opt-in option.
From here, you can choose if you want Single opt-in or Double opt-in.
Don't require double opt-in: People are automatically subscribed when subscribing to emails.
Require double opt-in (recommended): People are sent a confirmation email before they are subscribed. People who do not confirm their email addresses will be marked with an Unconfirmed status.
If you choose to require double opt-in, people will receive an additional email after signing up with a confirmation link to verify their email address before being marked as "Subscribed" in your contacts list.
FAQs
Why don’t subscribers receive a separate double opt-in email for lead magnets?
Why don’t subscribers receive a separate double opt-in email for lead magnets?
When someone subscribes to a lead magnet (a free email delivery product), Podia does not send a separate double opt-in verification email before delivering the download.
Instead, the download email itself serves as the opt-in confirmation.
When the subscriber clicks the Download button in that email, their email address is automatically confirmed. No additional verification step is required.
At this time, it’s not possible to send a standalone opt-in confirmation email separately from the lead magnet delivery.