Sending emails through Podia is simple. That said, it's essential to make sure they reach the right people. That means following anti-spam regulations and sending messages only to those who have consented.
Podia makes it easy for subscribers to either re-subscribe or unsubscribe from your email updates.
This way, you can keep your list fresh and filled with people who are genuinely interested in what you have to say.
Introduction to email preferences
By following some simple rules, you can ensure your emails only reach those who want them.
With Podia, subscribers can easily choose to re-subscribe or unsubscribe from your email updates, keeping your email list fresh and engaged.
Everyone in your audience has a unique subscription status.
They can be "Subscribed", "Not subscribed" or "Unconfirmed" (if you've enabled double opt-in).
Subscribed people are contacts who will receive your marketing emails. Marketing emails are any emails you send as broadcasts or campaigns.
People marked as "Not subscribed" are contacts that WON'T receive marketing emails.
These are people who have opted out of receiving emails from you or did not subscribe in the first place.
Not subscribed accounts will still receive transactional emails such as purchase confirmations, email notifications, certificates, course delays, etc.
Unsubscribing from email updates
Unsubscribing in customer account settings
Members can unsubscribe from emails directly through their accounts.
From their home feed, they'll need to click on their profile in the bottom-left corner and select Account.
Click Edit next to Notifications.
Under General, they'll need to disable general marketing emails for their account.
From there, they'll need to navigate to "Notifications" and toggle the box in General to off.
Here's a step-by-step guide you can share with customers 📚
Unsubscribing directly from emails
Subscribers can also unsubscribe from email updates directly from the emails you sent through Podia.
If these subscribers also have a Podia account from a previously purchased product, they'll see an additional Manage notifications button at the bottom of the email.
When subscribers click the Unsubscribe link in an email, they'll be taken to a confirmation page. There, they can confirm if they really want to unsubscribe.
Once the unsubscribe is successful, they'll see a confirmation message and they will be unsubscribed from email updates.
Re-subscribing to email updates
Customers
Customers (people who have an account on your site) will be able to re-subscribe directly through their customer settings.
From their home feed, they'll need to click on their profile in the bottom-left corner and select Account.
Click Edit next to Notifications.
Under General, they'll need to enable general marketing emails for their account.
Here's a step-by-step guide you can share with customers 📚
Contacts without an account
For those who don't have an account and have only subscribed to one of your email lists, re-subscribing is a simple process.
This might happen if they haven't made a product purchase or joined your community.
They just need to enter their email addresses again on the same email form they used originally.
And that's it! By following these steps, customers and subscribers will be able to manage their email preferences, ensuring you only keep those who are interested in your audience list.