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How to install Google Analytics

A step by step guide on how to install Google Analytics on your Podia account.

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Written by Podia Labs
Updated over a week ago

Once you get your Podia site up and running, you may want to track visitors and also sales you make through the platform!

Connecting a Google Analytics tracking code is super easy and can be done within a few clicks. This will allow you to track visitors and sales for your Podia site.

Available on: Mover & Shaker plans.

Please note: While we’re happy to help with any issues taking place on our end, we aren’t able to access your accounts with those other tools, which limits the support we can offer.

We encourage reaching out directly to the third-party tools for help getting them working.


Installing a Google Analytics tracking code

To set up those analytics, follow the steps below:

  1. Register for a Google Analytics account if you haven't already.

  2. Locate your Measurement ID in Google Analytics. These should begin with a “G-”.

  3. From within your Podia account, click on your avatar in the top right-hand corner. When the dropdown opens, click on "Settings" within the dropdown menu.

  4. Once inside the settings tab, click on the Analytics tab. Add your code within the "Google Analytics Tracking ID" area.

  5. When you're ready, click "Save changes".

Tracked Events

Connecting your Google tag ID in the manner above will help you to track the following events:

  • Page views

  • Customer registration

  • Add to cart

  • Purchase

  • Newsletter signup


FAQ

A note for advanced users

Your Podia storefront uses a named tracker, tutorTracker, for Google Analytics.

For any advanced account setup, visit Google Support. If you have any issues (or still have questions) about how to track visitors to your Podia site, you can reach out to us at [email protected] or click the icon below.

What if I’m still using a UA- tracking code?

You’ll need to update your tracking code to the new G- measurement ID. You can follow the steps described here.

Can I use Google Tag Manager?

Unfortunately, our third-party code set up does not support the use of Google Tag Manager. This is due to the requirement of code being placed in the <head> tag of a site, when we support installation in the <body> tag only.

Can I set up custom conversion goals?

Yes, although it won't be necessary, since this code you add here will already track conversions.

You can set up custom conversion goals by using thank you pages.


If you have any issues (or still have questions) about how to track visitors to your Podia site, you can reach out to us at [email protected] or click the icon below.

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