Once you start sending out email broadcasts, you'll want to keep an eye on your analytics to see how everything is going.

In your broadcast reports, you'll be able to track open rates, clicks, unsubscribes, and more. You can access these reports in a variety of ways!

Broadcasts analytics overview

To view some high-level statistics for your broadcasts, you can do the following:

Click on "Email" in the sidebar menu and select "Broadcasts".
You can view your general broadcast analytics on the cards at the top of the page. From there, you can view stats such as:
- Sent
- Open
- Click
- Sales
- Revenue
- Bounce
- Unsubscribe
We also display dedicated stats for your most recently sent broadcast.

Individual broadcasts analytics

To view statistics for a specific broadcast, follow these steps:

Click on "Email" in the sidebar menu and select "Broadcasts".
Click on the subject line of the email you'd like to access statistics for.
On the page that opens, you will be able to view a summary of Details, Recipients, and Analytics.

The analytics report for your selected broadcast will include:
- Sent
- Open
- Click
- Sales
- Revenue
- Bounce
- Unsubscribe (percentage of subscribers that clicked the "unsubscribe" link from that particular email)